If your business’ unique value proposition is “not being the competitor”, it won’t succeed. People don’t care about what you’re not. They care about what you

As I’ve said on a previous podcast, the primary consumer motivating factor with purchasing content is access, not price. Would people pay $30 to rent a movie that’s still in theaters? Absolutely. But only if the access is at least equally as convenient and time-sensitive as the original released format. That means that new blockbuster flick needs to be available throughout all content channels at the same time. Online, offline, in theaters, whatever. Although this VOD initiative is a step in the right direction, the movie industry is still clinging to a legacy model that prioritizes cannibalization over actually serving the best interests of the consumer. Too often they’re thinking

Although Rob’s my favorite opinionated bald blogger, I’d disagree with him here. While Facebook now is place where twenty-somethings can post embarrassing photos of themselves drunk the night before, it’s quickly becoming something much more than a mere social network. It’s becoming people’s online identity. I don’t hear college kids saying “A bank account? Ew, that’s something my parents have!” I don’t hear teenagers saying “A driver’s license? Like, whatever.” I don’t hear adolescents saying “A cell phone? Ha, I’m not my parents, duh!” Facebook is looking to be the replacement, or at least the centralized hub for all of that. Age wouldn’t play a difference at all. Your FB account

It’s nice to see that someone in the video game industry “gets it”.When your product becomes a commodity that can be produced, distributed and replicated at virtually no cost, it’s the individual experience that will always be considered a premium – it’s something that can never be simply duplicated like raw

This is taken from an interview I did for the E-Junkie blog published today. (a service I highly recommend, especially for only $5 a month, how could you go wrong?) You can read more of my “wisdom” there and get a glimpse into how and why I started this blog in the first place: Interview With Jordan Cooper, Hilarious Stand-up Comedian and An Incredible